Blog


We spoke to teenagers about tech: this is what they told us

The debate about technology and ethics has recently taken on a new intensity in media and policy circles. Teenagers’ use of smartphones and social media, and the impact on their mental health and wellbeing, is rarely out of the news. This debate, however, often paints an over-simplified and sensationalised picture. Teenagers’ use of technology is […]

September 20, 2018


Rich and poor: what’s in a number? New measure for poverty from the Social Metrics Commission

Today sees the publication of new proposals from the Social Metrics Commission. Its report sets out a new measurement framework for poverty in the UK. It’s surprisingly tricky to get a group of experts – or the general public – to agree who is rich and poor, let alone what to do about it. If […]

September 18, 2018


Building Smart Peace – BIT joins conflict resolution consortium

The number of people displaced by violence and conflict reached 68.5 million by the end of 2017. BIT is already working to apply behavioural insights to challenges in refugee camps, such as promoting early childhood development and reducing corporal punishment in schools. We are excited to announce that BIT will now work to support peace […]

September 11, 2018


How new number plates could green Britain’s roads

Yesterday Chris Grayling announced a consultation on green number plates as part of efforts to increase ownership of zero emission vehicles and cut Britain’s carbon emissions. The idea, already implemented in countries like Norway, Canada, and China, would make electric and hydrogen cars much more visible on our roads. We at the Behavioural Insights Team […]

September 10, 2018


Central banking: when communication is the policy

“Sometimes, the explanation is the policy” — Janet Yellen, Chair of the Federal Reserve 2014-2018 The psychological and behavioural economics literatures have had a transformative impact on how we understand people’s financial and personal decision-making. Studies have shown that more information isn’t always better, that defaulting people into saving can help them save more, and […]

August 15, 2018


Improving communications using behavioural insights – new results from TEST + Build

TEST + Build, one of our growing range of BI Ventures, draws on behavioural insights to improve communications. Since launching last year, we have worked with nine organisations to send out over 55,000 communications. One of those organisations was Mansfield Council. Using TEST + Build to encourage more households to pay their Council Tax by […]

August 2, 2018


New for employers: the latest evidence on What Works to reduce the Gender Pay Gap

Imagine a four-person shortlist that has three women and one man on it. With this shortlist, a woman will be hired only 67% of the time. If you’ve got two women and two men on the shortlist, a woman will be hired 50% of the time – the odds you would expect if people were […]

August 1, 2018


Encouraging retirement planning through behavioural insights

Think about yourself the day after you retire. Will you be spending more time with your friends and family? Does this question make retirement feel closer, more real? In a recent study with over 70,000 people, this simple prompt substantially increased engagement with retirement planning. It was more effective than stating the benefits of retirement […]

July 27, 2018


Improving the annual electoral canvass

At BIT, we are constantly on the look-out for interventions that can scale dramatically at low or even no cost. That’s why we’re excited that some of our evidence-based interventions will hit millions of letter boxes across England, Scotland and Wales this summer. The Household Enquiry Form (HEF) plays a key role in keeping the […]

July 20, 2018


BX is coming back to London for 2019

Football’s not coming home (yet), but we’re delighted to confirm that the annual Behavioural Exchange (BX) conference will be held in London next year. Technically BX isn’t coming home either. The inaugural 2014 conference was held in Sydney, where it returned last month for BX2018. But it was London where BIT was established in 2010 […]

July 19, 2018