Behavioural Insights Tax Trials Win Civil Service Award
Last night, at the UK Government’s Civil Service Awards, the tax trials that we ran with HMRC won the Innovation award.
The trials involved rewriting tax reminder letters to incorporate behavioural economics principles, and testing these against controls.
BIT and HMRC were able to show how these simple, cost-free interventions could result in huge benefits for the Exchequer.
In the past financial year alone, it is estimated that the new letters have helped bring forward around £210million of tax revenue.
We’d like to thank our colleagues from Debt Management and Banking at HMRC, they have been a pleasure to work with.
- Australia (16)
- BI Ventures (4)
- BX Conference (12)
- BX2018 (4)
- BX2019 (2)
- Charitable giving (9)
- Consumer affairs (7)
- Data science (3)
- Education and skills (21)
- Energy and sustainability (7)
- Equality and discrimination (10)
- Health (26)
- Home affairs and security (10)
- International (12)
- Labour market & economic growth (11)
- New Zealand (1)
- News (80)
- North America (17)
- Reports (28)
- Singapore (1)
- Tax (4)
- Trial design (7)
- Trial results (35)
- Uncategorized (102)
- Vacancies (12)
- Monzo and the Financial Capability Lab: a new partnership to help people manage their spending
- Catching cancer early in Greater Manchester: new trial results
- Behavioural science and policy: where are we now and where are we going?
- Helping our public service leaders – the new Centre for Public Services Leadership
- Jeremy Heywood